Movie fans can rejoice, MoviePass will once again work at the AMC Lowes Theatre on Boston Common.
MoviePass, a subscription-based platform that allows users to see a movie a day for a flat monthly fee of $9,95, pulled its service from the 19 theatre complex in late January. The company, which pays the full ticket price for every movie subscribers see, also pulled its service from popular AMC locations in Los Angeles, and New York City.
MoviePass and AMC have had a strenuous relationship for some time. In a press release under the title “Not Welcome Here” AMC, the country’s largest theatre chain, called the service a “small fringe player in the reselling of movie tickets,” and cited the service as “not in the best interest of moviegoers, movie theatres, and movie studios.”
For its part, MoviePass said it suspended its service from the Tremont Street theatre, and other AMC locations to test consumer behavior and determine if they would visit other nearby cinemas if a select theatre went offline. The company likely wanted to flex its muscle as well, proving to AMC the reach of its 1.5 million plus subscribers.
Citing AMC insiders, Deadline estimated that MoviePass brought in roughly $2 million a week for the theatre chain.
MoviePass went back online Wednesday at the Boston Common location. The program also works at the Regal Fenway 13, and Brattle Theatre in Cambridge.